Blog

Industry news, how-tos, and best practices

5 Questions Every Investment Banker Will Ask Before Taking Your SaaS Business To Market

Dan Palay

CEO

Five things every investment banker will want to know when assessing the transaction readiness of your SaaS business

Embracing the Insights of Churn to Better Understand Your Customers and Revenue

Mandy Leavell

Director of Marketing

What Has My SaaS Business Achieved? | Storytelling with Data

Jen Happ

Chief Operating Officer

Using Your Financial Data to tell Your Saas Business' Story

Jen Happ

Chief Operating Officer

Series B Funding: Preparing Your Company for Scaling

Mandy Leavell

Director of Marketing

The Modern Finance Leader’s Quick Guide to Key HR Metrics

Carolyn Kick

Launchways

4 Tips for SaaS Cash Flow Forecasting

Paula Diaz

Marketing Coordinator

Metric Deep Dive: Cash Burn Rate

The Complete Guide to ARR and MRR for SaaS

Metric Deep Dive: LTV:CAC Ratio

What to Include in Your SaaS Fundraising Pitch Deck

Mandy Leavell

Director of Marketing

4 Common Mistakes New SaaS Companies Make

Paula Diaz

Marketing Coordinator

The SaaS Business Model Is Unique. Here’s How To Take Advantage Of It.

Paula Diaz

Marketing Coordinator

The First Step You Should Take When Building Your Budget

Mandy Leavell

Director of Marketing

Metric Deep Dive: Sales Cycle

Are you calculating your LTV with Gross Margin?

Mandy Leavell

Director of Marketing

Metric Deep Dive: A/R Collections

Your Business Needs Cohort Analysis, Here's Why

Paula Diaz

Marketing Coordinator

Metric Deep Dive: Recurring Revenue

Metric Deep Dive: Days Sales Outstanding

From Booking to Revenue: the What, Why, and How of SaaS Revenue Recognition

Nupura Ughade

Metric Deep Dive: Rule of 40

Metric Deep Dive: Magic Number